Earth Hour Malaysia 2011

Earth hour 2011 in Malaysia

KUALA LUMPUR March 26 - Today the Earth Hour campaign, an initiative to conserve earth from destruction as well as to preserve the environment is celebrated around the world.
The campaign, which was started by World Wild Life Fund for Nature(WWF) Australia back in 2007, has grown into the largest global movement for the environment led by the WWF network.
A survey in various places in Klang Valley found most of the major premises including shopping complexes such as Pavillion and Lot 10 in Bukit Bintang and skyscrapers such as the KL Tower and the Petronas Twin Towers (KLCC) had switched off all non-essential lights for about an hour from 8.30pm onwards.
Major hotels like Hilton KL in KL Sentral, Grand Millenium in Bukit Bintang as well as corporate buildings of Standard Chartered, AmBank and Maybank also joined in to support the campaign.
Meanwhile, in Petaling Jaya, the campaign went well as Sunway Pyramid partnered with WWF Malaysia for the first time by organising it, which was attended by more than 300 people.
Executive Director cum Chief Executive Officer(CEO) of WWF Malaysia, Datuk Dr Dionysius Sharma in his speech said, the campaign was to increase awareness on climate change.
"This event is an important step to create awareness, interest and concern over the global threat of climate change,” he said, adding that similar events were also organised in 128 countries and over 400 cities around the world.
Chief Executive Officer of Sunway Pyramid, HC Chan, who also attended the event, said, as an organization, it understood the need to play a major roles in preserving environment. - Bernama